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Philips Simplicity Showcase

Project Manager

Budget £1.2m

Location Philips HQ in Amsterdam

Programme:3 months from scheme design to close of project at pre contract procurement stage.

Scope: To provide a showcase in line with Phillips ‘Simplicity advertising’. The showcase had to be capable of recreating many different environments; operating theatre, domestic rooms, office spaces, class rooms even a golf course to promote the vastness of Phillips products that affect our daily lives. The space was intended to communicate this internally within the company. It was also to be used as a product testing area accommodating focus groups and evaluation.

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